2025 GPS Trend Guide: 10 Items to Look for This Year

February 5, 2025

As your gifting program partner, we provide the best gifting experience for you and your guests. Part of providing quality gifts is identifying and executing the top trends each year. Stay ahead of the curve with these 10 trending gift ideas.

2025 GPS Trend Guide: The 10 items to look for this year

1. Camouflage: Camo’s not just for hunters and military personnel anymore - Celebrities have been popping up in paparazzi photos wearing this trendy pattern. Regardless of your property’s location, being an early adopter of this trend will surely bring guests in. Not ready to double down on camo clothing yet? Coolers, chairs, blankets, and drinkware are all great ways to lean into this trend.

2. Nostalgia: Send your guests back in time with various retro-themed gifts. Igloo created a line of coolers to pay homage to the 1970s and 90s with fan-favorite colors and more. Add a vintage radio with new technology such as Bluetooth connectivity, and a “back in the day” beach day is born!

3. Warmth: Gifting to keep guests warm is no longer just for northern casinos. Casinos nationwide should consider warm-up continuities like warm comforters, robes, and sherpa-lined shawls. Help your guests feel comfy and cozy this year!

4. Mixed Metal: Lately, gold and silver jewelry have been mixed and matched on runways. Have guests stand out but remain classy with mixed metal jewelry. This range of price points for mixed metal makes it the perfect gift for any budget. Our exclusive fashion line, Badgley Mischka New York, released a new line of mixed metal jewelry just in time for your 2025 programs.

5. Gardening: Gardening has numerous physical and mental benefits, and guests know it! Over 71.5 million households now garden at home. Encourage healthy hobbies by gifting all gardening accessories, ranging from small tools to leaf blowers and gardening carts.

6. Apparel: On average, Americans spend $170 per month on apparel, and the apparel industry is worth upwards of 1.7 trillion dollars.  In fact, our research shows that 43% more apparel programs were run in 2024 than in 2023, showing the increasing popularity of this category. We expect apparel programs to grow even more in 2025.

7. Preppy Wear: Break out the cardigans, skirts, and polos—prep wear is back. Brands like Ralph Lauren and Tommy Hilfiger are having rebirths and becoming more prep wear-forward. This style may not work in all casino demographics and locations; you know your audience best!

8. Western Wear: With the popularity of shows like Yellowstone, what was once only for ranch hands has now become part of pop culture. Western wear, like denim jackets, work shirts, and cowboy hats, is on the rise and worn by all men and women. A western wear gift continuity pairs great with cowboy-themed events.

9. Backyard Activities: “Nights on the town” are being replaced by hosting at home, which creates the need for at-home entertainment. Grilling supplies, games, and outdoor umbrellas are necessary for proper backyard hosting. Kick off your guests' hosting dreams with a backyard gifting program!

10. Upscale Cookware: Our research shows that kitchen and dining programs comprised 36% of all casino continuities in 2024. Stand out in your market by giving the top trending kitchen items this year! Etched cookware has grown in popularity for pots and pans. Wood grain accents create a stylish look for small appliances visible on countertops.

Set the trend with a trusted partner

Add trending items to your next casino gifting program by contacting us today.

Not sure what trends to gift? Let the guests decide! With our ezGIFT™ digital gifting platform, you give the gift of choice. Together, we design a site with all the trending gift categories, and the guests choose which gift they want. Schedule your ezGIFT demo today!

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2025 GPS Trend Guide: 10 Items to Look for This Year

February 5, 2025

As your gifting program partner, we provide the best gifting experience for you and your guests. Part of providing quality gifts is identifying and executing the top trends each year. Stay ahead of the curve with these 10 trending gift ideas.

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