The adage goes, "It takes money to make money." One of the most important expenses a business can spend money on is client retention. For years, sending gifts has been common in business – but are organizations sending memorable gifts?

It’s time to ditch tired fruit baskets and impersonal gift cards. Meaningful gifting sets an organization apart. Finding a unique gift for a client makes them more likely to reach out in appreciation. This creates another touchpoint between an organization and its clients.

Why Send Gifts To Clients?

A gift is a great way to maintain relationships and create another touchpoint with your business clients. If you're in a B2B business you may want to send a gift to buyers and decision-makers at other companies. This shows your clients you appreciate their partnership. On the B2C side, going beyond a gift card or discount can show top customers that they matter.

How Much Should You Spend On A Client Gift?

The price for a client gift should depend on the client relationship. If a customer if more valuable to your company, consider a more expensive gift. These gifts are a token of appreciation.

While the gifts should be personal and unique, they do not need to be flashy or expensive. Buying the right custom gift at any price can bring positive memories of a company to a client.

Unique Client Gift Ideas For Your Top Customers

Customers make business possible, and showing appreciation for the most valued clients is important. Some important things to remember when deciding on a gift are budget, occasion, and quantity. Below are 14 ideas that will stand out as a client gift.

1. Reusable Drinkware: Drinkware can range from water bottles, coffee mugs, custom tumblers, or reusable growlers. Name brands like Yeti or Tervis can be customized with a company logo or a client's name. The options are endless and available at almost any price point. Smart water bottles, UV bottles,     and infusion bottles can add some expense but are thoughtful gifts that clients may not already have. 
2. Leather Goods: Spruce up the average workspace with leather goods. A leather mouse pad can elevate an office desk, while a leather-bound notebook adds an air of sophistication. Depending on company values, faux leather can be a fitting substitute for these items.
3. Coffee & Tea: Whether clients need a perk-up or relaxation, coffee and tea can fit the bill. A specialized small batch of beans or leaves can give clients a taste they have not experienced before. To complete the idea, a gift basket of snacks can accompany it for a well-rounded gifting experience.
4. Bags: Many clients carry a bag to the office daily. Gifting them a new favorite bag will keep an organization at the forefront of their minds each day they’re packing up. Whether it’s backpacks, laptop bags, or luggage, clients will remember where they received the gift.
5. Tech Gifts: Power banks, speakers, and storage solutions are reliable gift options clients can use. Newer and trending personal tech items, include digital notebooks, fitness trackers, and Bluetooth headphones. These can help clients upgrade their workspace and personal lives.
6. Digital Picture Frames: Clients can use their frames for photos of their family and loved ones. Some may use it for memories of the last corporate retreat. Either way, digital frames are great ways to help them personalize their workspace while remaining professional.
7. Jewelry & Accessories: Make a statement by helping clients stand out. Pins, cufflinks, bracelets, and watches make a statement and create conversation.
8. Glassware: Classic dishes and glasses offer a sophisticated touch to corporate gifts for clients. These are ideal when meeting in person to give a gift, as shipping can be difficult.
9. Apparel: Name-brand apparel like jackets and polos from brands they know will make clients feel rewarded. Take it one step further with custom embroidery to include their name or logo for a personalized gift.
10. Small Appliances: An air fryer or coffee maker can be an unexpected client gift that they'll use for a long time.
11. Personalized Items: Personalized gifts, such as luggage tags or desk nameplates show the thoughtfulness of the gift. They can also be a conversation point around a client’s office.
12. Food: Go beyond the traditional fruit gift basket. Food items can be steaks, a DIY pizza kit, or a collection of local favorites to show off a town.
13. Wine: Wine glasses, stoppers, and decanters can accentuate the bottle that clients receive each year. A custom engraving can make a reusable decanter a special one.
14. Gift Boxes: When deciding between multiple gifts, make it easy by combining! Custom client gift boxes are the perfect gifting solution for clients.

Don’t just send a gift, tell a story! Create a package with each client's preferences in mind. Don't forget to accompany it with a handwritten note for a personal touch!

Give The Gift of Choice with GPS ezGIFT™

Not sure what to gift? Contact us today to try GPS Passport, where you'll have access to available products. Included is the ability to sort by theme, cost, inventory, and more.

Want clients to pick their own gift? We offer ezGIFT™, an online marketplace where you can select the gifts and have the client pick their favorite.

Your Partner For Client Gifts

After deciding on budget, occasion, and quantity, deciding on a gifting partner can make buying gifts easy. Global Promotional Sourcing has been in the gifting industry for over 20 years. With experience, knowledge, and vendor connections, we can help you select the best high-quality gifts for your clients.

Contact us today to see how we can help elevate your corporate gifting needs.

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